The Peptide Pen Company

How it looks and feels

Warm white and a single brass pen case photographed like a watch. Plenty of empty space, and very little colour.

What it does

A full shop with a basket and checkout, a comparison page, calculators and a library of guides. Stock ships from the UK, the same day for orders before 3pm.

How it gets found

Product schema gives Google the price and the stock. Articles, FAQs and breadcrumbs cover the rest, and there is an llms.txt file so AI crawlers can read the site cleanly, which is the groundwork for AEO.

The team behind it

Building the site was the start. A team of AI agents now works on it every day. They find the searches it nearly wins, study the pages sitting above it and put forward the change that closes the gap. Every change is then made by hand, so nothing on this site moves without a person deciding.

How we keep watch

Fresh numbers come in every day from Google Search Console and Bing Webmaster Tools, and rankings are checked every couple of hours. We analyse all of it and report back on everything that has been built, so a problem gets found by us and not by a customer. Visitors who agree to cookies are measured through Microsoft Clarity.