Leadhaus

How it looks and feels

A cream background and a big black serif headline. It reads like a letter from a person, which matters when the thing being sold is email.

What it does

It explains the service, shows the price and books a call. Customers get a login to their own account, and a help centre lets them sort things out without waiting for me.

How it gets found

More than 100 pages, with schema for the service, the prices and the questions people ask, and breadcrumbs throughout. The help articles double as AEO, because a clear answer to a real question is what AI engines repeat. There is an llms.txt file, and AI crawlers are let in on purpose.

The team behind it

Building the site was the start. A team of AI agents now works on it every day. They find the searches it nearly wins, study the pages sitting above it and put forward the change that closes the gap. Nothing reaches the live site until it has been checked.

How we keep watch

Fresh numbers come in every day from Google Search Console and Bing Webmaster Tools, and rankings are checked every couple of hours. We analyse all of it and report back on everything that has been built, so a problem gets found by us and not by a customer. Microsoft Clarity shows where people stop on the page and what they do next.